Senior Business Intelligence Analyst (Marketing)

TL;DR

Senior Business Intelligence Analyst (Marketing): Developing data-driven insights to connect marketing activities to pipeline, revenue, and retention with an accent on funnel metrics and customer journey analysis. Focus on building modeled datasets, optimizing ROI through AI-driven solutions, and ensuring data quality across cross-functional stakeholders.

Location: Remote (Must be based in the United States; sponsorship is not provided)

Salary: $111,300 – $215,400 per year

Company

hirify.global is an AI-first company defining the relationship between tax and tech with an industry-leading cloud compliance platform.

What you will do

• Connect top-of-funnel activities to downstream outcomes including pipeline creation, bookings, and ARR.
• Partner with Marketing, Sales, Finance, and Product teams to establish a shared, defensible view of results.
• Build modeled datasets, dashboards, and monitoring frameworks for critical performance metrics.
• Troubleshoot data quality issues and ensure business process changes are correctly reflected in the data.
• Analyze performance trends to quantify ROI and recommend improvements for spend and conversion.
• Utilize AI tools like Glean and Claude to accelerate reporting and analytical workflows.

Requirements

• 5+ years of experience in business intelligence, analytics, or a related data-focused role.
• Proven experience in marketing analytics, including funnel metrics, NRR/GRR, and attribution methodologies.
• Advanced SQL skills with proficiency in dbt and Git for data modeling and validation.
• Proficiency with BI platforms such as Power BI or Tableau.
• Experience or readiness to integrate AI tools into analytical workflows.
• Must be based in the United States; sponsorship is not available for this position.

Culture & Benefits

• Competitive compensation package including annual performance-based bonuses.
• Comprehensive health and wellness benefits, including private medical, life, and disability insurance.
• Paid time off and paid parental leave.
• Inclusive environment with 8 employee-run resource groups sponsored by senior leadership.
• AI-first culture that empowers employees to apply AI daily to solve business challenges and drive efficiency.