Sales Director (German-Speaking)

TL;DR

Sales Director (German-Speaking): Architecting the commercial engine for a scaling B2B signage company with an accent on inbound/outbound sales, CRM optimization, and AI-driven workflow transformation. Focus on building and leading a high-performing sales team, driving customer retention, and executing commercial strategy in close collaboration with the founders.

Location: Must be based in Berlin or willing to relocate (On-site role).

Company

A fast-scaling, founder-led European B2B signage company leveraging technology and AI to systematize a traditionally fragmented industry.

What you will do

• Grow and develop the inbound and outbound sales teams, including aftersales and offline conversion.
• Own sales targets and metrics through structured planning and data-driven execution.
• Drive customer satisfaction and retention for key brand clients.
• Oversee the CRM system and manage the full customer journey.
• Develop deep market and customer understanding to inform product, pricing, and strategy.
• Manage client relationships and resolve high-level disputes.

Requirements

• 3+ years of experience in sales, with proven leadership or mentoring experience.
• Native-level German proficiency is non-negotiable.
• Professional English proficiency.
• Strong understanding of CRM systems, pipelines, and data-driven decision-making.
• Genuine appetite for AI-native tools and workflow automation.
• Must be based in Berlin or willing to relocate for this on-site role.

Culture & Benefits

• Competitive base salary with bonus packages and incentives.
• Direct access to founders and significant influence over commercial strategy.
• Opportunity to grow into a Head of Sales role within a profitable, scaling business.
• International, mission-driven team environment.