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TL;DR
Global Product Marketing Manager (AI Systems): Developing and executing marketing strategies for AI-powered hardware with an accent on product positioning and GTM execution. Focus on translating complex technical AI capabilities into compelling customer value propositions.
Location: Must be based in Irvine, CA
Salary: $93,564.00 - $157,967.00
Company
Razer is a global leader in gaming hardware and software, dedicated to revolutionizing the way the world games.
What you will do
- Own the product marketing strategy and execution for AI system product lines, including laptops and workstations.
- Develop product positioning, messaging, and value propositions for consumer and edge Pro segments.
- Create and execute comprehensive global go-to-market (GTM) plans for new product launches.
- Translate technical specifications, such as NPU performance and on-device inference, into benefit-led marketing narratives.
- Coordinate with Product Management, Sales, and Creative teams to produce marketing assets and training materials.
- Conduct ongoing competitive analysis of pricing, positioning, and launch activity to shape the product roadmap.
Requirements
- 5+ years of experience in a similar product marketing role.
- Experience with PC or consumer electronics sales channels (retail, direct, online, and distribution).
- Ability to write marketing copy and provide design direction for digital, web, and print assets.
- Proven experience developing and overseeing the execution of detailed global marketing plans.
- Proficiency in Microsoft Office (Word, Excel, Outlook, PowerPoint).
- Must be based in Irvine, CA.
Culture & Benefits
- Opportunity to work within a global team spanning 5 continents.
- Accelerated personal and professional growth in a gamer-centric environment.
- Inclusive and respectful workplace committed to diversity and equal opportunity.
- Reasonable accommodations provided for disability or religious practices.
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