Influencer & Product Seeding Specialist (Marketing)

TL;DR

Influencer & Product Seeding Specialist (Marketing): Coordinating product seeding initiatives and influencer outreach to engage KOLs with an accent on engagement tracking and ROI optimization. Focus on managing seeding target goals, collaborating with global teams, and utilizing AI to streamline execution.

Location: Onsite in Irvine, CA (approximately 10% local travel required)

Salary: $16.80 - $31.20 per hour

Company

Razer is a global leader in gaming hardware and software, dedicated to revolutionizing the way the world games.

What you will do

• Manage product seeding programs to ensure target goals are met or exceeded.
• Coordinate influencer outreach, track engagement, and report on performance to optimize efforts.
• Align with global and US-based teams to ensure transparency in influencer marketing coordination.
• Analyze influencer performance metrics to refine strategy and maximize ROI.
• Collaborate with internal teams to explore new paid influencer partnerships.
• Implement AI tools to streamline execution processes.

Requirements

• Strong organizational and project management skills.
• Passion for influencer marketing, social media, and brand partnerships.
• Deep knowledge of competitive games and gaming communities.
• Proficiency in Microsoft Suite.
• Ability to work independently and within a team-oriented environment.
• Must be based in Irvine, CA.

Nice to have

• Familiarity with influencer marketing platforms and analytics tools.
• Passion for utilizing AI to drive results.

Culture & Benefits

• Gamer-centric work environment (#LifeAtRazer).
• Opportunity to work across a global team spanning 5 continents.
• Accelerated personal and professional growth opportunities.
• Commitment to diversity, equity, and an inclusive workplace.