Senior Growth Strategist (DTC)

TL;DR

Senior Growth Strategist (DTC): Owning growth, performance, and strategic direction for a portfolio of high-growth consumer brands with an accent on paid media, creative strategy, and conversion optimization. Focus on scaling revenue through high-impact testing, managing cross-functional pods, and driving commercially grounded decision-making.

Location: Remote (North America preferred, specifically the United States or Canada)

Salary: $180,000 – $320,000 USD (total annual compensation)

Company

A scalable growth platform at the intersection of performance marketing and creator-driven growth, managing over $850M in annual media spend using proprietary AI.

What you will do

• Develop and execute growth roadmaps across paid media, creative, creators, and funnels for a portfolio of DTC brands.
• Own portfolio performance, focusing on key commercial metrics including CAC, MER, ROAS, and contribution margin.
• Lead cross-functional growth pods (paid media, creative, influencer marketing, CRO) to ensure strategic alignment and execution.
• Build and manage a high-velocity testing pipeline for offers, landing pages, and acquisition channels.
• Act as a trusted strategic partner to founders and executives, delivering data-driven business reviews and recovery plans.

Requirements

• 5+ years of experience in growth strategy, performance marketing, or e-commerce.
• Proven track record of owning growth outcomes for DTC or consumer brand portfolios.
• Deep expertise in paid social, performance creative, and conversion optimization (CRO).
• Strong ability to interpret complex performance data into actionable strategic decisions.
• Experience leading cross-functional teams in fast-paced environments.
• Location: North America preferred (USA or Canada)

Nice to have

• Experience with beauty, wellness, health, or lifestyle subscriptions.
• Background in a leading performance marketing agency or high-growth tech company.
• Experience scaling brands from early traction to significant monthly revenue and media spend.
• Proficiency in using AI and automation tools to improve decision-making and operating leverage.

Culture & Benefits

• High-performance distributed team culture built for "A-players".
• Full ownership of outcomes with a founder-mentality approach.
• Competitive total compensation including base salary, performance bonus, and equity.
• Fully remote work infrastructure designed for distributed teams.