Marketing Campaign Manager (ABM/AI)
Мэтч & Сопровод
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Описание вакансии
TL;DR
Marketing Campaign Manager (ABM/AI): Building and executing personalized account-based marketing programs for enterprise accounts with an accent on data-driven segmentation and AI-powered content creation. Focus on driving pipeline velocity, ACV, and deep account engagement through multi-channel campaigns and close collaboration with sales teams.
Location: Remote (US only, preference for East or Central time zones)
Salary: $55/hr to $60/hr
Company
is a leading provider of information technology and workforce solutions with a large professional network across the U.S. and Canada.
What you will do
- Partner with sales to develop annual and quarterly account marketing plans that drive growth and pipeline velocity.
- Build and execute one-to-one and one-to-few multi-channel campaigns including webinars, paid media, and outbound.
- Collaborate with Partner Marketing on joint GTM opportunities with channel and ecosystem partners.
- Leverage AI tools to accelerate content creation, audience targeting, and performance insights.
- Track and optimize campaign performance against KPIs and deliver reporting to stakeholders.
- Monitor MQL flow and ensure timely follow-up with Sales and Business Development teams.
Requirements
- 5+ years of B2B SaaS field or growth marketing experience.
- Must be based in the US, preferably in East or Central time zones.
- Hands-on experience with Salesforce, 6Sense, Demandbase, PathFactory, and LinkedIn Sales Navigator.
- Proficiency in using generative AI tools for research, content, and analytics.
- Strong project management, analytical, and communication skills.
- BA/BS in marketing, communications, or a related field.
Nice to have
- Experience with digital campaign management.
- Strong writing skills.
Culture & Benefits
- Potential for extension or conversion to a full-time employee (FTE) position.
- Access to benefits for full-time consultants including medical, dental, vision, and 401K.
- Paid time off and sick leave provided.
- Opportunity to work with emerging AI technologies in a high-impact marketing role.
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