Sr. Event Marketing Manager, Field Programming (Data & AI)

Location: United States

Salary: $126,400–$217,250 USD annual base salary, depending on pay zone; additional bonus, equity, and benefits may apply.

Company

Databricks provides a unified Data and AI Platform used by organizations worldwide to build and scale data and AI applications, analytics, and agents.

What you will do

• Lead field initiatives and sales enablement for major events, including Data + AI Summit and World Tour.
• Develop event strategies, targeting frameworks, attendance criteria, and strategic account programs with sales leadership.
• Create repeatable pre-event, during-event, and post-event playbooks for sales, marketing, and partner teams.
• Coordinate executive forums, partner summits, product announcements, training, and certification programs within a unified field event strategy.
• Improve campaign setup, lead routing, MQL definitions, and lead flow from events into sales systems.
• Track attendance, engagement, pipeline, and revenue impact through dashboards and reports built with analytics and operations teams.

Requirements

• Extensive experience leading complex B2B marketing events or event portfolios end-to-end.
• Proven experience partnering with sales and field teams to drive measurable pipeline and revenue outcomes.
• Strong program and project management skills across multiple workstreams, agencies, budgets, and timelines.
• Comfort working with CRM, marketing, and analytics tools to define targets and evaluate event performance.
• Excellent communication and executive presence, with the ability to influence senior leaders and align cross-functional teams.
• Ability to work strategically while managing the details required for high-quality event execution.

Culture & Benefits

• Comprehensive employee benefits and perks, with details varying by region.
• Annual performance bonus eligibility and equity may be included in the compensation package.
• Inclusive hiring practices and a focus on diversity and inclusion.
• Collaboration with global teams across more than 30 offices.