27 дней назад
Lead Creative Strategist (Performance Marketing)
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
Lead Creative Strategist (Performance Marketing): Leading the strategic direction for high-volume creative programs by translating performance data into testable creative directions with an accent on paid social, OOH, and programmatic campaigns. Focus on building iterative testing frameworks and bridging the gap between analytical signals and high-performing visual concepts.
Location: Remote (Global)
Company
is a remote-first scale-up providing design-as-a-service to a global customer base.
What you will do
- Lead creative strategy across a portfolio of high-volume client accounts, maintaining high quality and velocity.
- Analyze performance metrics such as CTR, CPA, and ROAS to create insight-driven creative briefs.
- Develop and execute platform-specific strategies for Meta, TikTok, LinkedIn, and Google.
- Collaborate with designers and copywriters to transform data-driven insights into performing concepts.
- Implement AI tools and workflows to optimize research, concept testing, and reporting.
- Build and maintain strategic partnerships with senior client stakeholders as a trusted advisor.
Requirements
- 5+ years of experience in creative strategy, performance marketing, or a related agency/in-house role.
- Proven track record of managing high-volume content production within iterative sprint cycles.
- Experience managing creative strategy for multiple client accounts simultaneously.
- Strong ability to interpret performance data from ads managers and creative-analytics platforms.
- Polished communication skills for presenting strategy and insights to senior stakeholders.
- Proficiency in writing clear, strategic creative briefs that guide creative teams.
Nice to have
- Genuine enthusiasm and experience integrating AI tools into performance creative strategy.
Culture & Benefits
- Remote-first culture designed for seamless global collaboration across time zones.
- High-performance, low-ego environment focused on truth-seeking and continuous learning.
- Opportunity to influence product growth like a startup with the stability of a thriving scale-up.
- Structured career advancement through growing responsibility and leadership mentorship.
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