Sales Director (Consumer Goods)

TL;DR

Sales Director (Consumer Goods): Defining and executing the ANZ sales strategy to grow market share and expand brand presence across Australia and New Zealand with an accent on wholesale channels and strategic retail partnerships. Focus on driving sustainable revenue growth while protecting premium brand equity and leading a high-performing sales team.

Location: Hybrid in Melbourne (minimum 3 days a week in office)

Company

hirify.global creates original, whimsical, and highly collectible plush toys loved by people of all ages worldwide.

What you will do

• Define and execute the ANZ sales strategy to expand brand presence and market share.
• Identify and develop new wholesale opportunities across independent retailers, premium toy stores, and department stores.
• Manage and grow key retail partnerships while ensuring alignment with premium brand standards.
• Lead commercial negotiations and own regional sales targets, forecasting, and budgeting.
• Collaborate with Marketing on retail activations and consumer-facing brand experiences.
• Build, coach, and develop a high-performing regional sales team.

Requirements

• Significant senior sales leadership experience in consumer goods, luxury, or premium lifestyle brands.
• Extensive experience with wholesale-led business models and distribution networks.
• Proven track record of developing and executing successful market growth strategies.
• Deep understanding of the Australian and New Zealand retail landscape.
• Experience managing P&L responsibility and delivering against commercial targets.
• Strong negotiation and stakeholder management skills.

Culture & Benefits

• Hybrid work model requiring a minimum of three days a week in the office.
• Premium health cover via Vitality, including optical and dental.
• Life Insurance (4x basic salary) and a salary sacrifice pension scheme.
• 25 days of paid annual leave.
• Subsidised buffet breakfast and lunch prepared by a private chef team on Mondays, Tuesdays, and Thursdays.
• Confidential support program through Health Assured and an active social committee.