Staff Marketing Analyst (Fintech)

TL;DR

Staff Marketing Analyst (Fintech): Architecting budget allocation, channel mix, and long-term strategy for a financial services platform with an accent on advanced attribution, incrementality testing, and marketing data infrastructure. Focus on solving complex channel effectiveness problems, influencing executive decision-making, and building a high-trust analytics ecosystem.

Location: Must be based in the US

Salary: $164,000 - $205,000 USD

Company

hirify.global empowers ambitious professionals to make confident financial decisions and build the life they envision through smarter borrowing options.

What you will do

• Partner with Marketing leadership to define budget allocation, channel mix, and long-term growth strategy.
• Own end-to-end performance analytics across all channels, translating data into actionable growth strategies.
• Establish advanced measurement frameworks for MMM, MTA, attribution, and incrementality analysis.
• Build and champion a high-trust marketing analytics ecosystem, including dashboards and KPIs.
• Drive the evolution of the marketing data foundation in partnership with Analytics Engineering.
• Influence executive decision-making and elevate analytical capabilities across the marketing team.

Requirements

• Must be based in the US
• 8+ years of experience in marketing or growth analytics with a track record of influencing strategy at a senior level.
• Strong technical skills in SQL and experience using Python or R for advanced modeling and analysis.
• Deep expertise in marketing measurement, including attribution methodologies, incrementality testing, and ROI modeling.
• Experience assessing performance across Paid, Lifecycle, Direct Mail, and Partnership channels.
• Ability to translate complex analyses into clear, actionable insights for senior stakeholders.

Nice to have

• Experience working in the financial services industry.
• Experience partnering with senior marketing leaders on annual planning and forecasting.
• Familiarity with martech platforms and their data ecosystems.

Culture & Benefits

• Comprehensive health, dental, and vision benefits with savings plans.
• 401(k) plan with company match.
• Equity package including RSUs and Employee Stock Purchase Plan.
• Work-from-home stipend and monthly internet/phone reimbursement.
• $1,000 annual travel perk on each work anniversary.
• Competitive PTO and parental leave policies.