Senior Product Manager, Patient Growth

TL;DR

Senior Product Manager, Patient Growth: Own full-funnel strategy to reach, enroll, activate, and re-engage patients for a virtual care model with an accent on growth engine design, churn win-back motions, and applied AI/ops experimentation. Focus on scaling patient acquisition and engagement in the US by driving rapid MVP iterations, defining core metrics, and translating enrollment data into measurable improvements in maternal health outcomes.

Company

hirify.global delivers virtual medical practice for women and children, combining 24/7 clinical care with technology to improve access and outcomes.

What you will do

• Own full-funnel product strategy for patient acquisition, activation, and re-engagement, building a predictable growth engine and sustainable win-back motions.
• Invent and scale new growth channels and funnels that clearly communicate Pomelo’s value by the time patients complete enrollment.
• Lead cross-functional delivery with engineers, marketers, clinical operations, and data scientists through rapid MVP iterations and product reimaginings.
• Partner with Marketing to refine patient-facing messaging and improve how prospective patients understand the care model.
• Experiment with applied AI and human operational processes to reach, enroll, and retain patients more effectively.
• Analyze enrollment and engagement data, define core metrics, and act as the C-suite expert on top-of-funnel growth mechanics.

Requirements

• Location: Must be located in the continental US.
• 4+ years in consumer products with end-to-end ownership of full growth funnels (acquisition, activation, conversion, retention) for digital products.
• Proven ability to design and engineer conversion and retention experiences, not just ideate growth.
• Fluency with data: run analysis independently, understand metric impact vs. successful bets.
• Ability to thrive in ambiguity with a bias for action and first-principles problem solving.
• Strong product and design sense, with experience launching MVPs and iterating quickly.

Culture & Benefits

• Fully remote work flexibility within the US.
• Comprehensive Health, Dental, and Vision coverage for employees and their families.
• HSA options and FSA availability.
• Equity grant participation and 401(k) program.
• Competitive vacation policy and 16 weeks paid parental leave.

Hiring process

• Interview process includes evaluation of product/growth experience and collaboration approach.
• Official communications come from @pomelocare.com domain emails; avoid recruitment scams.