Senior Games Brand Manager

Location: Remote, United Kingdom

Company

hirify.global is an international manufacturer and distributor of toys and games operating in 15 countries and reaching more than 100 countries worldwide.

What you will do

• Support global brand development, sell-in, consumer marketing, and portfolio strategy for Goliath’s games business.
• Work with R&D on product strategy, brand positioning, pricing, value propositions, play patterns, and packaging communication.
• Conduct category and competitive research across key retailers.
• Maintain line plans, price lists, sell sheets, brand presentations, and other portfolio documentation.
• Develop and execute consumer marketing plans with agency partners, including advertising, email, retail merchandising, and in-game assets.
• Prepare e-commerce launch assets and weekly POS summaries to monitor sell-through performance.

Requirements

• At least 5 years of experience in games brand management across product development and consumer marketing.
• Experience leading integrated go-to-market campaigns from strategy through execution in fast-moving environments.
• Strong organizational and project management skills, including the ability to manage complex timelines, dependencies, and deliverables.
• Confidence presenting to external partners, including retail buyers.
• Strong attention to detail and the ability to stay organized.
• Ability to read, analyze, and use POS and NPD data.

Culture & Benefits

• Hands-on, collaborative environment focused on creating toys and games.
• Market-conform salary and compensation package.
• Employee discount on Goliath products.
• Opportunities to grow within a global, family-owned company.