Senior Acquisition Manager (Performance Marketing)
Мэтч & Сопровод
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Описание вакансии
TL;DR
Senior Acquisition Manager (Performance Marketing): Leading subscriber growth across Germany, Austria, and Switzerland by executing data-driven acquisition strategies and optimizing performance marketing channels. Focus on conversion funnel optimization, aligning campaigns with the sporting calendar, and utilizing data analysis to maximize marketing efficiency.
Location: Onsite in Munich, Germany
Company
Global sports streaming service using world-class technology to transform the industry and provide fans access to sport anytime, anywhere.
What you will do
- Manage day-to-day operations of DACH performance marketing channels and the affiliate program to onboard and optimize partners.
- Collaborate with Product and Technology teams to optimize the subscriber acquisition funnel and resolve drop-off points.
- Develop and manage a detailed acquisition campaign calendar aligned with key sporting moments and tentpole events.
- Build and maintain performance dashboards to translate data findings into actionable optimizations.
- Coordinate with Finance teams for budget tracking, financial reporting, and setting commercial acquisition targets.
Requirements
- 3-5 years of experience in digital, performance, or growth marketing, preferably within the DACH region.
- Proven track record of executing large-scale digital campaigns that improve CPA efficiency and drive growth.
- Experience in sports media, OTT/streaming, telecommunications, or consumer subscription sectors.
- Deep understanding of subscription business models, trial mechanics, and conversion funnels.
- Fluent language skills in English and German.
- Must be based in Munich, Germany.
Culture & Benefits
- 30 days of annual leave and pension contributions up to 3%.
- Free access to streaming services.
- Learning and development resources and access to internal speaker series.
- Family-friendly community and opportunities for mobile working.
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