B2B Marketing Manager (Ecommerce)

TL;DR

B2B Marketing Manager (Ecommerce): Managing and executing B2B marketing campaigns to attract and convert marketplace partners across Europe with an accent on performance marketing channels and seller acquisition. Focus on steering cross-functional projects, optimizing campaign performance, and leveraging SEO and AI tools to enhance marketplace visibility.

Location: Hamburg, Germany

Company

hirify.global is a fast-growing European e-commerce company operating at the intersection of fashion and technology.

What you will do

• Initiate and manage B2B marketing campaigns to attract and engage new marketplace partners.
• Launch and steer performance marketing campaigns on Meta, Google, and LinkedIn.
• Create SEO and GEO content to drive seller acquisition and marketplace visibility.
• Steer external agencies in the development and execution of creative online marketing campaigns.
• Manage cross-functional projects including UX improvements and Seller Center enhancements.

Requirements

• 2–4+ years of experience in B2B marketing within a dynamic environment.
• Hands-on experience with Meta, Google, and LinkedIn Business Managers.
• Strong analytical skills for evaluating and optimizing campaign performance.
• Structured working style with a high level of personal responsibility.
• Proactive mindset with a hands-on attitude and openness to iterative approaches.

Nice to have

• Familiarity with leveraging AI tools for visual and video asset creation.

Culture & Benefits

• Flat hierarchies and direct communication.
• Pragmatic decision-making with high ownership and trust.
• Collaborative environment with team events and social activities.
• Commitment to inclusion, acceptance, and a fairer approach to fashion.