Regional Marketing Manager (Fintech)

TL;DR

Regional Marketing Manager (Fintech): Designing and executing GTM strategies for the UK and Europe with an accent on ABM tactics, integrated marketing campaigns, and regional brand growth. Focus on driving commercial goals through collaboration with sales and product teams, conducting market research, and cultivating regional partnerships.

Location: Must be based in the UK or Europe

Company

hirify.global is a leading full-cycle verification platform that enables scalable compliance, identity, and business verification for over 4,000 global clients.

What you will do

• Develop and implement a GTM strategy tailored to target industries and accounts in the UK and Europe.
• Execute ABM strategies in close collaboration with sales and marketing teams.
• Lead regional marketing activities including field events, content localization, and integrated campaigns.
• Collaborate with business development and legal teams to establish partner channels and regional associations.
• Conduct regional research on competitors and market trends to identify new growth opportunities.
• Manage co-marketing initiatives such as webinars, roadshows, and thought leadership content.

Requirements

• 10+ years of B2B marketing experience in IT, fintech, or SaaS.
• Fluent in English (C1+).
• Deep practical knowledge of the marketing mix and ABM tactics.
• Proven experience in a high-impact scale-up environment.
• Strong project management skills with internal and external stakeholders.
• Excellent communication, presentation, and problem-solving abilities.

Nice to have

• Advanced or fluent knowledge of an additional European language (Spanish, German, or French).

Culture & Benefits

• Remote-first, trust-based culture with no mandatory office days.
• Flexible working hours to maintain productivity and work-life balance.
• Generous time off including birthday holidays, personal days, and sick leave.
• Support for professional growth through learning opportunities and event coverage.
• Regular team offsites to collaborate and recharge in person.
• Access to necessary hardware and tools for a productive work environment.

Hiring process

• TA screening.
• Interview with Demand Generation Director and CMO.
• Interview with Regional VP of Sales.