Senior Performance Marketing Manager (Ecommerce)
Мэтч & Сопровод
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Описание вакансии
TL;DR
Senior Performance Marketing Manager (Ecommerce): Leading the performance marketing strategy across paid acquisition channels to drive profitable growth with an accent on data-driven optimization and budget management. Focus on scaling paid social, search, and affiliate programs while fostering a culture of experimentation and continuous improvement within a fast-paced fashion environment.
Location: Must be based in or able to commute to Brighton, UK (Hybrid: 3 days/week in office)
Company
is an inclusive, alternative fashion and lifestyle brand that celebrates individuality and self-expression.
What you will do
- Own the performance marketing strategy across Paid Social, Paid Search, SEO, and Affiliates.
- Manage and optimize significant annual marketing budgets to maximize ROAS, CAC, and CLV.
- Build and execute a structured experimentation roadmap for creative, bidding, and channel mix.
- Collaborate cross-functionally with Ecommerce, CRM, and Creative teams to align acquisition with product launches.
- Mentor junior team members and drive innovation through AI and automation tools.
- Monitor and report on key digital metrics to ensure commercial targets are met.
Requirements
- 3+ years of experience leading performance marketing in an ecommerce business.
- Proven track record managing six-figure-plus annual marketing budgets.
- Strong proficiency in GA4, attribution modeling, and incrementality.
- Experience working with Shopify or similar global ecommerce platforms.
- Must be able to work from the Brighton Studio at least 3 days per week.
- Strong analytical skills combined with a creative approach to problem-solving.
Nice to have
- Experience in online fashion or alternative lifestyle subcultures.
- International market expansion experience.
- People management experience.
- Experience developing high-performing paid social assets with creative teams.
Culture & Benefits
- Inclusive and supportive "come as you are" work environment.
- Full-time position with a 37.5-hour work week.
- Opportunity to shape the digital growth strategy of a global brand.
- Focus on continuous learning and professional development.
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