Manager, Data Strategy & Analytics (AdTech)

TL;DR

Manager, Data Strategy & Analytics (AdTech): Developing data-driven narratives and measurement roadmaps for clients to optimize paid media performance with an accent on advanced statistical testing and customer insight modeling. Focus on designing A/B and lift tests, leveraging data clean rooms, and managing the full data tech stack to drive strategic marketing recommendations.

Location: New York

Base Salary: $90,000 - $110,000

Company

hirify.global is a marketing agency that leverages engineered marketing and proprietary technology to personalize brand-consumer relationships.

What you will do

• Develop actionable, data-driven narratives and measurement roadmaps for clients based on business objectives.
• Design and execute complex tests, including A/B, Brand/Conversion Lift, and Geo Experimentation, to quantify marketing impact.
• Perform custom analyses such as LTV, propensity modeling, and audience segmentation, often within data clean room environments.
• Manage the full data tech stack for client teams, ensuring accurate data feeds into visualization platforms and automated tools.
• Mentor and manage a team of Analysts and Senior Analysts while contributing to the agency's internal technology platform.
• Collaborate with cross-functional teams to translate complex analytical findings into client-ready strategies.

Requirements

• 3-5+ years of experience working with data from major digital platforms like Google Marketing Platform, Meta, and LinkedIn.
• Hands-on experience using data clean rooms (e.g., AMC or ADH) for measurement and insights.
• Proven ability to communicate complex analytics to stakeholders and establish direct client relationships.
• Expertise in advanced modeling, including forecasting and marketing mix modeling (MMM).
• Proficiency with modern marketing data infrastructure, including ETL tools and data visualization platforms.
• Must be based in New York

Nice to have

• Experience managing a team of 2+ direct reports.
• Interest in building solutions with AI support.

Culture & Benefits

• Comprehensive healthcare, dental, and vision insurance.
• Unlimited PTO and generous parental leave (16 weeks primary/6 weeks secondary).
• Financial perks including 401k contributions and monthly stipends for wellness, mobile, and internet.
• Professional development through annual learning and tuition stipends.
• Flexible perk allowing working from anywhere for 4 weeks per year.