Intern, Activation Digital Planning

TL;DR

Intern, Activation Digital Planning: Supporting the digital unit in campaign management, data analysis, and strategic planning with an accent on digital platform selection and performance reporting. Focus on developing hands-on experience in the digital media landscape and contributing to data-driven client recommendations.

Location: Must be based in Rome, Italy (Hybrid: 4 days per week in office).

Компания

hirify.global is an AI-driven media operating unit of WPP, helping global brands navigate change and deliver creative personalization at scale.

Что делать

• Contribute to the digital planning process, including campaign calendar management and platform selection.
• Assist in monitoring campaign performance and conducting initial analysis for optimization.
• Prepare quantitative and qualitative performance reports for internal and client review.
• Collaborate with Digital Planners to derive actionable insights from campaign data.
• Gather market and audience research to support strategic media recommendations.
• Verify information with partners and maintain accurate campaign documentation.

Требования

• Currently pursuing a Bachelor's degree in Economics, Advertising, Marketing, or Communications.
• Fluency in English and Italian (written and spoken).
• Strong numerical and analytical skills with an interest in consumer behavior.
• Proficiency in Microsoft Office Suite, especially Excel and PowerPoint.
• Ability to work in a hybrid environment in Rome, Italy.
• Proactive, organized, and capable of managing multiple tasks concurrently.

Хорошо, если есть

• Familiarity with digital media planning tools or ad-serving platforms.
• Experience with analytics software or web languages.

Культура и преимущества

• Inclusive culture with employee resource groups and frequent in-office events.
• Comprehensive benefits package including medical, vision, and dental insurance.
• Group retirement plans and paid time off.
• Opportunities to learn and build professional connections within the global WPP network.
• Supportive environment focused on growth, development, and creativity.