Campaign Manager (Marketing)

TL;DR

Campaign Manager (Marketing): Planning and delivering Demand Generation campaigns for BT Consumer with an accent on performance-led creative and commercial impact for Broadband and TV. Focus on coordinating cross-functional stakeholders, managing agency partnerships, and optimizing ROI across traditional and digital channels.

Location: Hybrid (3 days in the office, 2 days remote) in London

Company

hirify.global is a leading communications company providing secure connectivity and collaboration platforms for millions of customers in the UK.

What you will do

• Brief, plan, and deliver Demand Generation campaigns for BT Consumer, focusing primarily on Broadband and other consumer propositions.
• Lead the delivery of best-in-class, performance-led creative across all media touchpoints, including digital and traditional channels.
• Collaborate with Media teams to ensure integrated responses, precise performance measurement, and ROI optimization.
• Manage end-to-end campaign workflows, timelines, and relationships with creative agency partners.
• Align all activity with the wider Brand team and business objectives to drive overall consumer growth.
• Oversee complex campaign budgets, incorporating both internal investment and manufacturer funding.

Requirements

• Proven experience in Demand Generation marketing with a track record of delivering both ATL and BTL campaigns.
• Ability to drive high-quality direct response outcomes across various media channels.
• Experience operating effectively within a complex, fast-paced matrix organization.
• Strong stakeholder management skills to influence and align cross-functional teams such as Legal, Product, and Trading.
• Ability to manage high volumes of campaign activity and lead agency partnerships.
• Must be based in or be able to work from London (3 days per week office attendance)

Nice to have

• Working understanding of performance media.

Culture & Benefits

• 10% on-target annual bonus.
• Comprehensive health support, including 24/7 online private GP for employees and immediate family.
• Market-leading parental and carers leave, with up to 18 weeks of full pay for maternity, paternity, and adoption.
• Competitive pension scheme with a 10% company contribution.
• Employee discounts on EE and BT mobile and broadband products.
• Holiday purchase scheme to customize annual leave.