Media Coordinator (Digital Marketing)
Мэтч & Сопровод
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Описание вакансии
TL;DR
Media Coordinator (Digital Marketing): Managing and optimizing paid media campaigns across Meta, Google Ads, and TikTok with an accent on data-driven decision making and performance analysis. Focus on leveraging analytics tools to uncover trends, A/B testing ad copy, and communicating insights to clients.
Location: Onsite in Boston, Massachusetts. Candidates must be authorized to work in the US for at least 3 years.
Salary: $58,000 - $62,000
Company
is a media agency with over 25 years of experience creating high-leverage advertising for global brands, sports franchises, and public sector institutions.
What you will do
- Build, optimize, and manage paid media campaigns across Meta, Google Ads, and TikTok.
- Conduct A/B testing of ad copy and measure success using metrics such as CPM, CPC, CPV, and CPA.
- Interpret complex data and communicate actionable insights to clients.
- Utilize Excel, Google Sheets, and Google Analytics to uncover trends and solve problems.
Requirements
- Bachelor’s degree with a minimum GPA of 3.3.
- Authorized to work in the US for at least 3 years.
- Solid working knowledge of spreadsheets, including basic functions and advanced formulas.
- Strong passion for marketing and advertising data analysis.
- Ability to thrive in a fast-paced environment and manage multiple priorities.
Culture & Benefits
- Office-first collaborative environment that values curiosity and diverse perspectives.
- Comprehensive health, dental, vision, and pet insurance.
- 401(k) with up to 5% Safe Harbor contributions.
- Paid time off and paid family leave.
- Commuting and wellness stipends.
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