Influencer Account Manager (Marketing)
Мэтч & Сопровод
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Описание вакансии
TL;DR
Influencer Account Manager (Marketing): Leading the end-to-end planning, management, and delivery of influencer marketing across a portfolio of brands with an accent on creator-first strategies and measurable business outcomes. Focus on translating high-level business objectives into actionable influencer activation plans and overseeing campaign execution through dedicated support.
Location: Johannesburg, South Africa
Company
is an AI-driven media operating unit that helps world-leading brands deliver creative personalisation at scale through the WPP Open platform.
What you will do
- Act as the primary strategic partner for clients, managing relationships and ensuring business objectives are met through professional communication.
- Lead end-to-end campaign planning, from briefing and creative ideation to delivery and reporting.
- Manage internal workflows by delegating and overseeing tasks managed by a dedicated Campaign Manager.
- Collaborate with Paid Media, Social, PR, and Creative teams to integrate influencer marketing into the wider marketing mix.
- Identify and pitch proactive talent-led opportunities based on cultural trend analysis and social listening.
- Oversee creator ecosystems (Macro, Micro, Nano, UGC) and manage commercial aspects including budgets, forecasts, and payments.
Requirements
- 5–7+ years of experience in Influencer Marketing, Account Management, or Digital Marketing within an agency environment.
- Experience managing FMCG or global brands and presenting to senior client stakeholders.
- Strong project management skills with meticulous attention to detail and ability to handle complex priorities.
- Proven ability to delegate and manage the workflow of support specialists.
- Proficiency with AI tools (ChatGPT, Gemini) and influencer platforms (CreatorIQ, Emplifi, Brandwatch).
- Location: Must be based in Johannesburg, South Africa
Culture & Benefits
- Work within an AI-driven environment powered by the WPP Open platform.
- Opportunity to work with the world's leading brands on a global scale.
- Collaborative ecosystem across Social, Media, Creative, and Commerce departments.
- Dynamic performance development framework with annual reviews and collaborative goal setting.
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