Marketing Operations And Analytics Program Manager (AI)

TL;DR

Marketing Operations And Analytics Program Manager (AI/MarTech): Managing marketing operations, analytics, and lead lifecycle to drive growth with an accent on AI-driven automation and predictive pipeline insights. Focus on optimizing lead routing, scaling data infrastructure, and improving marketing attribution across B2B channels.

Location: Remote (Must be based in the US)

Salary: $136,850 - $185,150

Company

hirify.global is the leading real-time location platform providing tools for navigation of people, packages, and vehicles everywhere.

What you will do

• Build, launch, and measure campaigns across marketing automation and CRM systems with consistent taxonomy and reporting.
• Develop measurement plans, benchmarks, and goals for upcoming programs and campaigns.
• Monitor marketing attribution and performance across the funnel (MQLs, SQLs, pipeline) to implement continuous optimizations.
• Own and improve marketing data systems, dashboards, and database health.
• Manage lead scoring, routing, and list segmentation to improve prospect engagement and conversion.
• Apply AI and machine learning to automate complex workflows and build predictive model frameworks.

Requirements

• Must be based in the US (Work authorization verified via E-Verify).
• 5+ years of advanced experience with Hubspot, Google Analytics, and Salesforce.
• Proficiency with SQL, Google Sheets/Excel, and go-to-market systems.
• Proven experience leveraging AI tools and ML algorithms to automate workflows and optimize lead routing.
• Strong understanding of B2B tech marketing, database structure, data hygiene, and attribution.
• Working knowledge of GDPR and other privacy and marketing regulations.

Nice to have

• Experience with product-focused analytics for developer technology platforms.
• Knowledge of measuring developer journeys from registration and API calls to paid conversion.

Culture & Benefits

• Supportive healthcare and parental leave.
• Flexibility for life events and a commitment to work-life balance.
• Environment focused on teaching and learning to equip employees for success.
• Diverse and inclusive culture encouraging people of all backgrounds.