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Digital PR Manager
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
Digital PR Manager (SEO/AEO and Media Relations): Developing and executing Digital PR strategies and campaigns for a blue-chip food-sector client across the UK and US markets with an accent on publisher relationships, link building, content ideation, and client communications. Focus on building media campaigns from the ground up, monitoring reactive news opportunities, measuring campaign performance, and delivering against account KPIs.
Location: London, UK (hybrid). The role covers campaigns across the UK and US markets. A work-from-abroad policy allows up to four weeks per year.
Company
is a global digital agency specialising in omnichannel search, social, creative content, and performance technology for international clients.
What you will do
- Work with the Head of Digital PR and account teams to deliver Digital PR campaigns.
- Develop relationships with journalists, bloggers, publishers, PR professionals, influencers, and online communities.
- Research story ideas, create campaign concepts, prepare press releases and pitches, and brief internal teams on campaign assets.
- Lead Digital PR strategy and media relations across the UK and US markets.
- Maintain media contact databases, monitor news cycles for reactive opportunities, and measure link-building results.
- Manage client communications, presentations, meetings, campaign delivery, and issue escalation.
Requirements
- Good working knowledge of SEO and/or AEO, including offsite strategies and link building.
- Experience building, leading, and executing Digital PR strategies from the ground up.
- Confidence in client-facing situations, including presentations and communication with blue-chip clients.
- Experience working across the UK and US markets, with knowledge of their media landscapes and publisher contacts.
- Strong written and verbal communication skills for email, presentations, video calls, press releases, and pitches.
Nice to have
- B2B food market experience.
Culture & Benefits
- Values-led environment focused on openness, respect, innovation, teamwork, and inclusion.
- 25 days of holiday, UK bank holidays, birthday leave, and additional Christmas closure days.
- Private pension, private healthcare insurance, enhanced maternity and paternity leave, and an Employee Assistance Programme.
- Monthly entertainment subscription, yearly Calm subscription, wellness initiatives, and peer-recognition awards.
- Access to LinkedIn Learning, social events, and a work-from-abroad policy for up to four weeks per year.
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