обновлено 5 дней назад
Acquisition Strategy Manager (Sportsbook & Casino)
97 000 - 121 000CAD
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Acquisition Strategy Manager (Sportsbook & Casino): Developing and executing customer acquisition strategies for sportsbook and casino products with an accent on promotional investment, segmentation, cross-sell, and profitable growth. Focus on using customer data to define KPIs, influence product priorities, manage activation targets and promotional spend, and lead cross-functional execution.
Location: Toronto, Ontario, Canada; hybrid work arrangement
Salary: $97,000–$121,000 CAD annually, dependent on experience, location, business needs, and market demand.
Company
is a mobile gaming company operating sportsbook, casino, horse racing, daily fantasy sports, television, and streaming products across the United States and Canada.
What you will do
- Own acquisition strategy across regions and sportsbook and casino products, including execution and reporting.
- Develop promotional strategies that drive profitable and responsible revenue growth.
- Define player propositions, segmentation, and KPIs for sportsbook, casino cross-sell, and direct casino customers.
- Identify key annual customer moments and coordinate execution plans with cross-functional teams.
- Deliver customer-data and research insights to support decisions and senior leadership alignment.
- Lead and develop an Acquisition Strategy Associate through coaching, prioritization, and career development.
Requirements
- 5+ years of progressive experience in consulting, finance, marketing, or commercial roles.
- Educational background in commerce or a quantitative field with a strong GPA.
- Experience leading projects and working cross-functionally with Product, Commercial, Brand, Operations, Finance, Analytics, VIP, and related teams.
- Proactive approach to completing work and delivering results.
- B2C experience and a strong understanding of consumer behaviour.
- Commitment to ’s Responsible Gaming Standards.
Nice to have
- Experience managing and coaching a team.
- Interest in online sportsbook and casino products.
Culture & Benefits
- Extended medical, vision, and dental coverage.
- Life and disability insurance.
- Retirement program with employer contributions.
- Potential eligibility for short-term or long-term incentive compensation, including cash bonuses and stock participation.
- 12 holidays, two floating holidays, and paid sick time under applicable Canadian law.
- Equal employment opportunity and reasonable workplace accommodations.
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