Product Marketing Manager (B2B SaaS)

TL;DR

Product Marketing Manager (B2B SaaS): Developing and executing go-to-market strategies to drive revenue and customer adoption with an accent on strategic messaging, sales enablement, and competitive positioning. Focus on translating complex product features into compelling customer value stories and optimizing the B2B buyer journey.

Location: Must be based in the United States

Salary: $89,441 - $149,069 USD

Company

An innovative technology partner specializing in B2B SaaS, ecommerce, and logistics solutions.

What you will do

• Develop and execute GTM strategies, including positioning, messaging, and launch performance tracking.
• Create sales enablement assets such as pitch decks, battlecards, and objection-handling resources.
• Collaborate with demand generation teams to build high-converting campaigns and content strategies.
• Build competitive intelligence frameworks and develop counter-positioning strategies to differentiate in the market.
• Create persona-based messaging aligned with each stage of the buyer journey.
• Analyze CRM data and win-loss insights to refine product and marketing strategies.

Requirements

• 5+ years of product marketing experience, ideally within ecommerce technology, logistics, or B2B SaaS.
• Must be based in eligible U.S. locations.
• Proven experience owning product launches from strategy through execution and analysis.
• Ability to translate complex product concepts into compelling customer-focused narratives.
• Data-driven mindset with the ability to connect marketing activities to revenue metrics.
• Excellent communication, presentation, and storytelling skills.

Culture & Benefits

• Fully remote work opportunity across eligible U.S. locations.
• Comprehensive health insurance including medical, dental, vision, and basic life coverage.
• 401(k) plan with company matching contributions.
• Flexible paid time off, paid sick leave, and quarterly wellness days.
• Paid maternity and parental leave program.
• Access to AI-powered productivity tools to support innovation and efficiency.