Digital PR Specialist (B2B)

TL;DR

Digital PR Specialist (B2B): Generating creative content and pitching to journalists in tech and SaaS industries with an accent on proprietary data and media relations. Focus on securing high-visibility coverage and nurturing long-term relationships with B2B reporters.

Location: Remote (United States)

Salary: $65,000–$73,500

Company

A remote-first GEO agency helping world-recognized brands grow visibility across traditional search and AI-driven discovery.

What you will do

• Generate creative content ideas and pitch them to journalists and bloggers in the tech, SaaS, and B2B sectors.
• Build and maintain comprehensive media lists across various B2B industry groups.
• Collaborate with the content marketing team to develop unique, proprietary data to establish clients as industry experts.
• Pitch generated content to news media, trade publications, and industry press to drive visibility.
• Monitor industry news to proactively pitch timely stories.
• Develop and nurture strategic relationships with writers and reporters in the B2B space.

Requirements

• 3-5 years of agency experience in PR supporting B2B, tech, or SaaS brands.
• Proven track record of securing news media coverage for tech and/or SaaS clients.
• Must be based in the United States to be eligible for full benefits.
• Near-perfect grammar and strong editing skills.
• Strong project management skills with the ability to handle multiple projects independently.

Nice to have

• Basic knowledge of SEO and how media mentions influence search.
• Familiarity with the B2B/tech media landscape, including industry analysts.
• Experience with media relations tools such as Cision.
• Proficiency in Microsoft or Google Workspace.

Culture & Benefits

• 100% health, vision, and dental benefits for US residents.
• 50% 401k match up to 6% of salary.
• Unlimited PTO and donation matching.
• Work-from-home equipment budget.
• Career development training and a remote-first culture.