Senior Digital Strategy Manager (Healthcare)

TL;DR

Senior Digital Strategy Manager (Healthcare): Leading the development and execution of digital marketing strategies to enhance customer engagement and drive brand awareness for healthcare organizations with an accent on multi-channel campaign oversight and data-driven optimization. Focus on spearheading integrated campaigns across SEM, SEO, and paid media while managing high-performing digital teams to maximize ROI.

Company

A technology-led healthcare solutions provider enabling healthcare organizations to be future-ready through a convergence of healthcare and technology.

What you will do

• Lead the creation and implementation of comprehensive digital marketing strategies to drive engagement, conversions, and customer loyalty.
• Spearhead multi-channel campaigns across SEM, SEO, paid media, email, social media, and content marketing.
• Act as a trusted advisor for clients and senior leadership to develop digital strategies addressing business challenges.
• Oversee performance analysis and real-time optimization of campaigns using key metrics to maximize ROI.
• Manage, mentor, and develop a high-performing team of digital marketing professionals, fostering a culture of accountability.
• Collaborate with product, sales, data, and design teams to ensure the seamless execution of integrated marketing campaigns.

Requirements

• 6-8 years of experience in digital marketing, with 3-4 years in a strategy-focused leadership role.
• In-depth expertise in digital channels including SEO, SEM, paid media, and content marketing.
• Strong data analysis and performance measurement capabilities to drive business outcomes.
• Proven experience leading and managing digital marketing teams.
• Excellent communication, presentation, and relationship-building skills for engaging senior leadership and clients.
• Bachelor’s degree in Marketing, Business, or a related field.

Nice to have

• Experience with marketing automation platforms such as Salesforce Marketing Cloud, HubSpot, Adobe, or Marketo.
• Knowledge of UX/UI principles and digital experience optimization.
• Familiarity with BI tools like Google Analytics, Tableau, or Power BI.
• Experience in B2B or B2C digital marketing.

Culture & Benefits

• Global fast-track career growth opportunities within a high-speed growth environment.
• Mentorship from some of the most brilliant minds in the industry.
• A professional culture celebrating entrepreneurship, passion, innovation, collaboration, and empathy.
• Committed environment of inclusion, diversity, and equal employment opportunity.