Working Student Marketing (Fintech)

TL;DR

Working Student Marketing (Fintech): Supporting the DACH Marketing team in operational and strategic activities across digital channels, content creation, and CRM management with an accent on brand visibility and lead generation. Focus on executing marketing campaigns, analyzing performance, and optimizing customer data within Salesforce.

Location: Hybrid in Erfurt, Germany. Regular on-site attendance is required

Company

A global data and technology company providing leading services for risk, fraud, and identity management in the DACH region.

What you will do

• Support digital campaigns, social media, content marketing, events, and lead generation activities.
• Create and publish engaging content for websites, email campaigns, and social media channels.
• Conduct market, industry, and competitor research to identify trends.
• Plan, execute, and optimize marketing campaigns while tracking performance analytics.
• Manage and improve customer and prospect data within the CRM system.
• Coordinate the organization of webinars, trade fairs, and corporate events.

Requirements

• Ongoing Bachelor's or Master's studies in Marketing, Business Administration, Communications, or related fields.
• Fluent German and English language skills.
• Proficiency in MS Office applications.
• Strong organizational skills and high attention to detail.

Nice to have

• Practical experience through previous internships or working student roles in marketing.
• Experience with Salesforce, WordPress, or LinkedIn Campaign Manager.
• Familiarity with email marketing tools.

Culture & Benefits

• High degree of autonomy within a dynamic, international organization.
• Collaborative environment that values innovation.
• Flexible working hours and hybrid remote options.
• Competitive compensation package and attractive employee benefits.