B2B Sales Lead (EdTech)

TL;DR

B2B Sales Lead (EdTech): Spearheading expansion into private schools and educational networks with an accent on zero-to-one business building and institutional partnerships. Focus on owning the full sales pipeline, developing scalable playbooks, and building a high-performing B2B sales unit from scratch.

Location: Belgrade office or Remote

Company

An EdTech company providing specialized educational solutions for private schools and institutional networks.

What you will do

• Identify target markets and institutional segments, defining pricing, packaging, and value propositions.
• Own the end-to-end pipeline: prospecting, conducting meetings, and closing pilot deals.
• Create sales playbooks and processes to transform the vertical into a scalable revenue machine.
• Hire, coach, and lead the B2B sales team.
• Implement AI and sales automation tools to optimize cold outreach and data entry.
• Establish strategic distribution partnerships with school networks and associations.

Requirements

• 3-5+ years of experience in B2B sales or partnerships, preferably within the EdTech sector.
• Proven history of building sales motions from scratch in early-stage environments.
• Data-driven approach to decision-making using CRM data and unit economics.
• Proficiency in utilizing AI and sales automation tools to increase productivity.
• Fluent English for international networks or Fluent Spanish for Spanish-speaking markets.

Nice to have

• Existing network of contacts within private school networks or educational associations.
• Experience in both B2B and B2C EdTech domains.

Culture & Benefits

• International team environment with a focus on global collaboration and innovation.
• Competitive salary package reflecting expertise and contributions.
• Flexible work schedule to suit individual productivity and lifestyle.
• Continuous professional development and support for career advancement.
• Flexibility to work either from the Belgrade office or remotely.

Hiring process

• HR interview followed by a session with the Hiring Manager.
• Completion of a test task.
• Final interview and gathering of professional recommendations.