Paid Ad Creative Strategist (Marketing)

TL;DR

Paid Ad Creative Strategist (Marketing): Developing high-performing paid media ad concepts and scalable testing frameworks for brands across Meta and TikTok with an accent on data-driven creative optimization and stakeholder management. Focus on designing strategic workshops, interpreting performance signals, and refining ad assets to drive measurable business growth.

Location: Hybrid (3 days in London office, 2 days remote)

Salary: £40,000 - £90,000

Company

hirify.global is a fast-growing, innovation-led organization specializing in high-performance creative and performance marketing services.

What you will do

• Lead strategic workshops with senior stakeholders to uncover insights and define creative direction.
• Develop platform-native ad concepts for Meta, TikTok, and other performance channels.
• Use performance data and analytics to inform creative decisions and optimize assets.
• Brief creators and build scalable testing frameworks to improve ad output over time.
• Conduct audits, develop personas, and write detailed creative briefs.
• Present and challenge strategic thinking in a fast-paced client environment.

Requirements

• Expertise in paid media best practices, specifically Meta (essential).
• Experience with TikTok, Google, or Snap ads (beneficial).
• Proven ability to interpret data and turn signals into actionable creative direction.
• Strong storytelling and workshop facilitation skills.
• Experience managing multiple client accounts and briefs simultaneously.
• Must be based in London for a hybrid work arrangement (3 days in office)

Culture & Benefits

• Hybrid working model (3 days office / 2 days remote).
• 25 days annual holiday.
• Wellness and technology allowances.
• Enhanced leave policies including sabbaticals and parental support.
• CSR leave for community involvement.