Paid Digital Marketing Manager (SaaS)

TL;DR

Paid Digital Marketing Manager (SaaS): Executing multi-channel paid media and social campaigns for a GRC portfolio with an accent on pipeline generation, budget optimization, and performance tracking. Focus on adapting strategies to an AI-shaped search landscape, managing complex campaign funnels, and collaborating with global marketing teams.

Location: Must be based in Mexico

Company

hirify.global is a global technology partner providing software solutions for corporate legal, compliance, risk, and HR teams.

What you will do

• Execute daily campaigns across paid search, paid social, display, and programmatic retargeting channels.
• Optimize budget allocation to maximize pipeline contribution, cost per lead, and return on ad spend.
• Support organic social media presence and content distribution in partnership with brand and content teams.
• Test and optimize campaign creative, audience targeting, and landing page experiences to improve conversion rates.
• Monitor performance metrics and report findings to senior leadership, ensuring accurate attribution in HubSpot and Salesforce.
• Analyze the impact of AI-driven search trends on buyer behavior and adjust paid channel execution accordingly.

Requirements

• Must be based in Mexico
• 3+ years of hands-on paid digital marketing experience in a B2B SaaS or technology company.
• Proficiency with Google Ads, LinkedIn Campaign Manager, and Microsoft Ads.
• Strong analytical skills with experience in HubSpot, Salesforce, and GA4.
• Fluent in English (written and spoken)
• Ability to work effectively across time zones as part of a globally distributed team.

Nice to have

• Experience in GRC, compliance, risk, or enterprise SaaS sectors.
• Understanding of AEO, GEO, and zero-click search trends.

Culture & Benefits

• Opportunity to work in a fast-moving, AI-shaped marketing environment.
• Collaborative culture emphasizing ownership, transparency, and continuous improvement.
• Global exposure working with teams across the US, UK, and EMEA.
• Commitment to diversity and equal opportunity employment.