Content Writer / Copywriter (B2B SaaS)

Location: Philippines; remote. Working hours follow U.S. client business hours, with flexibility around deadlines and content calendars.

Company

hirify.global manages the recruitment process for a content writing and copywriting role supporting a client.

What you will do

• Write long-form and short-form content, including blog posts, case studies, whitepapers, newsletters, web pages, and thought leadership materials.
• Produce persuasive copy for advertisements, email campaigns, landing pages, and sales collateral.
• Research keywords and apply SEO best practices while collaborating with SEO specialists on search intent and rankings.
• Research industries, competitors, and trends; interview subject matter experts and translate complex topics into accessible copy.
• Edit and proofread content for accuracy, clarity, consistency, originality, and alignment with brand voice.
• Track content performance using Google Analytics, HubSpot, or similar tools and recommend improvements to engagement, conversions, and SEO.

Requirements

• At least 2 years of professional writing or copywriting experience.
• Portfolio demonstrating content across blogs, web copy, advertisements, and sales collateral.
• Strong research, storytelling, editing, and persuasive writing skills.
• Ability to tailor tone and style for different audiences and formats.
• Proficiency with Microsoft Office or Google Workspace.
• Ability to manage multiple assignments and deadlines during U.S. client business hours.

Nice to have

• Experience writing for B2B SaaS, marketing agencies, or professional services.
• Familiarity with SEO tools such as SEMrush, Ahrefs, or Clearscope.
• Experience writing conversion-focused ads, landing pages, and email sequences.
• Knowledge of WordPress or HubSpot content management systems.

Culture & Benefits

• Remote work arrangement from the Philippines.
• Collaboration with designers, marketers, sales teams, SEO specialists, stakeholders, and marketing leadership.
• Performance is evaluated through delivery consistency, organic traffic, engagement, conversions, SEO visibility, and stakeholder feedback.

Hiring process

• Initial phone screen.
• Video interview with a hirify.global recruiter, followed by portfolio review and a practical writing task.
• Client interview with marketing leadership, followed by an offer and background verification.