Content and Social Media Manager (Fintech)

TL;DR

Content and Social Media Manager (Fintech): Driving brand awareness and product adoption through multi-channel content strategies and social media management with an accent on B2B narratives for finance and operations leaders. Focus on optimizing website conversion, executing targeted email campaigns, and leveraging generative AI tools for marketing execution.

Location: Tel Aviv-Yafo, Israel

Company

hirify.global (Balance) is a high-growth fintech and SaaS company focused on delivering clear and compelling product narratives to finance and operations leaders.

What you will do

• Create and manage high-quality marketing assets including landing pages, blogs, and reports.
• Develop and optimize social media content to build brand credibility and drive awareness.
• Own the website experience as a growth channel, improving user journeys and conversion rates.
• Plan and execute targeted email marketing campaigns, including lifecycle and nurture sequences.
• Collaborate with Demand Gen, Product, and Design teams to launch high-impact campaign assets.
• Support field marketing and event programs such as trade shows and conferences.

Requirements

• 2–5 years of experience in B2B marketing, preferably in fintech, SaaS, or high-growth startups.
• Native-level English proficiency (written and verbal).
• High fluency in generative AI tools for marketing (e.g., Claude, ChatGPT).
• Strong execution and ownership mindset with the ability to lead projects from concept to launch.
• Experience supporting field marketing and event initiatives.
• Must be based in Tel Aviv-Yafo, Israel.