Video Advertising Manager (Automotive)

TL;DR

Video Advertising Manager (Marketing): Planning and optimizing high‑impact brand campaigns across TV, streaming, and digital platforms for automotive brands with an accent on data‑driven attribution and strategic budget allocation. Focus on maximizing customer acquisition, negotiating with media partners, and scaling new offline and online channels.

Location: Hybrid (Berlin, Germany)

Company

A leading automotive platform driving growth across Europe through brands like Autohero and Wirkaufendeinauto.de.

What you will do

• Plan and optimize performance-driven campaigns across TV, OOH, Radio, and digital channels such as YouTube and streaming platforms.
• Develop and implement innovative measurement and attribution methods to maximize marketing effectiveness.
• Analyze campaign performance by connecting KPIs with core business data to uncover growth opportunities.
• Strategically manage and allocate budgets across channels to ensure efficient customer acquisition.
• Negotiate TV pricing and manage relationships with agencies to ensure optimal value and delivery.
• Collaborate with creative and production teams to inspire data-backed campaign concepts.

Requirements

• 2+ years of experience managing and scaling online and/or offline marketing campaigns.
• Advanced analytical skills and proficiency in Excel.
• Experience managing agency and media supplier relationships.
• English: C1 (fluency is essential).
• Location: Must be based in or able to work from Berlin, Germany.

Nice to have

• Experience with SQL or BigQuery.
• Experience with programmatic media buying.
• Ability to shape creative strategy and direction.
• Fluency in German, Spanish, Swedish, or Portuguese.

Culture & Benefits

• Hybrid work model with working-from-home options and flexible hours.
• 30 days of paid vacation.
• Dedicated education budget for online courses, conferences, and training.
• Corporate discounts on brands like Apple, Bosch, and Flaconi.
• Special offers on used cars for employees, family, and friends.