Senior Director, Segment & Solutions Marketing (Medtech)

TL;DR

Senior Director, Segment & Solutions Marketing (Medtech): Leading demand creation and customer lifecycle strategy for clinical communication solutions with an accent on non-acute segment growth and AI-first positioning. Focus on scaling pipeline growth, optimizing platform positioning, and executing cross-sell demand strategies.

Location: Remote (US)

Salary: $165,000 USD per year + bonus

Company

A leading provider of clinical communication and physician scheduling solutions in the health IT space.

What you will do

• Own demand-created numbers across acute and non-acute segments, driving rapid growth in the non-acute sector.
• Lead segment owners and product marketing to define "where to play" and "what to say" based on market intelligence.
• Direct platform storytelling, product launches, competitive positioning, and roadmap feedback.
• Drive cross-sell demand within the existing customer base in partnership with Customer Success.
• Manage enterprise deal enablement and the referral/advocacy engine through field marketing.
• Co-own the external AI-first positioning of the organization.

Requirements

• 10+ years of B2B marketing leadership experience, including managing other managers.
• Proven track record of rapidly growing specific market segments.
• Expertise in both demand creation and product marketing.
• Must be based in the US.
• Experience in Healthcare IT (strongly preferred).
• Ability to leverage modern AI tools to scale team output.

Nice to have

• Experience with acute and ambulatory portfolios.
• Experience supporting an exit or diligence process.

Culture & Benefits

• Remote-first work environment.
• Comprehensive health, dental, vision, life, and disability insurance from day one.
• 401K with company match and immediate vesting.
• Generous time off: 17 company holidays, 2 floating holidays, and competitive PTO.
• Opportunities for internal career advancement.