обновлено 7 дней назад
Head of Member Growth and Retention (Healthcare)
225 000 - 250 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Head of Member Growth and Retention (Healthcare): Owning the full member lifecycle from lead identification through long-term retention for a virtual medical practice, with an accent on enrollment, LTV:CAC, monthly retention, and revenue pacing. Focus on architecting member journeys, automating churn interventions, scaling CRM and marketing automation, and leading cross-functional teams against commercial and patient experience goals.
Location: Fully remote within the United States
Salary: $225,000–$250,000 base salary annually, plus annual performance bonus and equity.
Company
is a virtual medical practice providing 24/7 technology-enabled care across pregnancy, postpartum, pediatrics, menopause, and perimenopause.
What you will do
- Own the end-to-end member growth and retention strategy, coordinating roadmaps across marketing, technology, operations, product, and engineering.
- Manage enrollment rate, LTV:CAC, monthly retention, revenue pacing, and other P&L-defining metrics.
- Architect member journeys, identify engagement touchpoints, and implement automated interventions to reduce churn.
- Translate annual financial goals into monthly and weekly operating plans, while diagnosing performance gaps and deploying corrective tactics.
- Provide executive reporting on KPIs, campaign performance, and revenue pacing.
- Lead a multidisciplinary organization spanning Outreach, Lifecycle Marketing, and Marketing Operations, and influence CRM and marketing automation roadmaps.
Requirements
- 12+ years of experience in member growth and engagement within a regulated industry.
- At least 4 years of senior leadership experience in subscription models with P&L and bottom-line accountability.
- Experience managing a large, multifunctional organization of 30+ team members.
- Technical depth to partner with Product and Engineering on CRM, marketing automation, infrastructure, roadmaps, and key results.
- Strong ability to connect detailed data analysis with high-level strategy and diagnose performance root causes quickly.
- Must be able to work remotely from within the United States.
Culture & Benefits
- Mission-driven startup focused on improving outcomes for mothers, babies, and families.
- Health, dental, and vision coverage for employees and their families.
- High-deductible health plans with HSA options and an FSA.
- Equity grant participation and a 401(k) program.
- Competitive vacation policy and 16 weeks of paid parental leave.
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