Creative Director (Proptech)

TL;DR

Creative Director (Proptech): Leading the creative vision and brand strategy for a platform addressing the affordable housing crisis with an accent on scalable creative operations and performance marketing. Focus on developing a high-performing creative team and integrating AI tools into workflows to drive acquisition and trust.

Location: Remote (Must be based in the USA)

Company

hirify.global is a mission-driven company focused on expanding affordable housing options through a unique membership model.

What you will do

• Set and evolve the visual identity and creative direction across all customer touchpoints to ensure a trusted brand experience.
• Lead, mentor, and develop designers, contractors, and agency partners as a player-coach.
• Partner with Marketing to execute high-performing creative for paid, organic, lifecycle, email, and social channels.
• Establish scalable creative workflows, production systems, and quality standards to enable speed and quality.
• Collaborate cross-functionally with Product, Engineering, Growth, Legal, and Operations.
• Analyze performance metrics and customer insights to optimize campaign effectiveness and creative output.

Requirements

• 8+ years of experience leading brand, marketing, or creative organizations.
• 3+ years of experience managing creative teams.
• Proven ability to balance exceptional brand storytelling with performance marketing that delivers measurable results.
• Fluency in incorporating AI tools into creative workflows to improve efficiency and quality.
• Experience building scalable creative operations using systems and repeatable processes.
• US-based residency required (based on 401k and FSA benefit eligibility).

Culture & Benefits

• Fully remote work arrangement.
• Competitive compensation including equity incentive plans and company-wide bonuses.
• Comprehensive national medical, dental, and vision healthcare plans.
• Unlimited PTO policy and twelve weeks of paid parental leave.
• 401(k) plan, life insurance, and optional FSA/DCFSA benefits.

Hiring process

• Initial application review followed by a 30-minute call with PeopleOps.
• Sequential video interviews with the President and CEO.
• Final panel interview featuring a creative assessment to showcase brand and design skills.