Marketing & Campaign Operations Specialist (SaaS)

TL;DR

Marketing & Campaign Operations Specialist (SaaS): Orchestrating multi-source data workflows and building the architectural pipes for outbound and inbound marketing engines with an accent on HubSpot/Salesforce infrastructure and data orchestration. Focus on building ROI dashboards, automating lead-to-account mapping, and optimizing digital campaign performance.

Location: US - Boston (Flexible remote and hybrid working options)

Salary: $65,000 - $75,000 USD (base)

Company

hirify.global provides AI agents and a SaaS platform designed to transform critical work for the insurance industry.

What you will do

• Strategize, create, and report on digital campaigns across email, display, search, and organic channels.
• Build robust campaign workflows and automations to enable high-level personalization and insights.
• Manage the marketing tech stack (HubSpot, Salesforce), ensuring strict data hygiene and seamless lead-to-account mapping.
• Research and implement data orchestration tools (e.g., Clay, Zapier) to enrich and automate marketing and sales data.
• Build and own dashboards tracking core metrics including Pipeline, influence, impact, and ROI.
• Act as the primary gatekeeper for the marketing budget and manage the annual planning process.

Requirements

• 3–5+ years of experience in Marketing Operations, RevOps, or Growth Marketing within B2B SaaS.
• Deep administrator expertise with HubSpot and Salesforce, specifically custom object mapping and workflow builders.
• Proven experience building automated data tables and managing API connections using Clay or Zapier.
• Ability to translate complex technical data insights into clear, structured narratives for executives.
• Must be based in the US (Boston).

Nice to have

• Experience using emerging AI tools to scale marketing systems.

Culture & Benefits

• Flexible remote and hybrid working options.
• Competitive salary with a variable performance-based component.
• Focus Fridays: a half-day each month dedicated to learning and personal growth.
• Generous PTO, paid holidays, and mental health benefits.
• Two paid "Make A Difference" days per year for volunteering.

Hiring process

• Recruiter and Hiring Manager interviews.
• Interviews with Marketing and Sales Ops teammates.
• Case study involving a presentation and panel discussion.