Strategist III (Media Planning)

TL;DR

Strategist III (Media Planning): Developing and implementing integrated media strategies for national brand awareness and performance campaigns with an accent on cross-channel tactical planning and data-driven insights. Focus on managing workflows between internal and external teams, optimizing media channel performance, and providing strategic direction to business stakeholders.

Location: Must be based in or able to commute to Culver City, CA (Hybrid)

Salary: $60/hr - $65/hr

Company

hirify.global is a leading provider of information technology and workforce solutions with over 5000 professionals across the U.S. and Canada.

What you will do

• Develop and implement integrated media strategies across digital, social, OOH, and traditional channels.
• Manage workflow between external and internal media teams to ensure seamless campaign execution.
• Analyze media channel performance and provide actionable insights to key partners.
• Act as a strategic thought leader for business stakeholders regarding budget allocation and media leverage.
• Build media briefs, review media plans, and consolidate information into clear presentations.
• Oversee campaigns from initial concepting through to final execution and reporting.

Requirements

• Must be based in or able to commute to Culver City, CA
• 5+ years of media planning and strategy experience, with at least 4 years at a media agency.
• Expertise in cross-channel tactical planning for performance and brand KPIs.
• Proficiency with syndicated research sources like MRI/Simmons and comScore.
• Strong ability to work autonomously and manage multiple projects simultaneously.
• BS/BA degree required.

Nice to have

• Experience with communications and audience strategy.
• Background working on B2B campaigns, particularly targeting SMBs.

Culture & Benefits

• Access to comprehensive benefits including medical, dental, and vision insurance.
• 401K contribution plan.
• Paid time off (PTO) and sick leave.
• Opportunity to work on diverse campaigns ranging from national brand awareness to performance-focused initiatives.