Senior Director, Growth & Commerce Product Analytics

Location: New York, United States; hybrid schedule with a minimum of four office days per week

Salary: $230,000–$280,000 per year, plus bonus and long-term incentive eligibility

Company

hirify.global is a media and entertainment company producing and distributing film, television, streaming, news, sports, theme park, and consumer products content.

What you will do

• Build and lead the Growth & Commerce Product Analytics team across managers and individual contributors.
• Define the analytics strategy, operating model, and roadmap for acquisition, conversion, retention, upgrades, pricing, winback, offers, partnerships, account management, and monetization.
• Partner with Product, Engineering, Growth, and business teams to identify opportunities, diagnose customer friction, and connect roadmap decisions to subscriber and revenue outcomes.
• Improve experimentation practices, including hypotheses, metrics, guardrails, test sequencing, readouts, and application of learnings.
• Ensure data quality, instrumentation, production data models, and pipelines support reliable reporting and decision-making.
• Scale AI-enabled, Databricks-based, and self-service analytics workflows and communicate complex findings through clear executive narratives.

Requirements

• 10+ years of applied experience in product analytics, growth analytics, commerce analytics, data science, business analytics, or a related discipline in a high-scale digital product environment.
• 6+ years of people management experience leading managers and individual contributors.
• Experience supporting growth, commerce, subscriptions, lifecycle, retention, monetization, eCommerce, or customer journey product teams.
• Strong understanding of subscriber growth, churn, ARPU, LTV, paid conversion, upgrades, pricing, packaging, winback, offer performance, funnel optimization, and customer behavior.
• Hands-on experience with SQL and large-scale datasets, plus Python, R, notebooks, Databricks, or similar analytical tools.
• Knowledge of A/B testing, metric design, statistical concepts, causal measurement, power, guardrails, dashboards, and self-service analytics.

Nice to have

• Experience in streaming, media, eCommerce, consumer technology, subscriptions, marketplaces, gaming, fintech, or other high-scale digital products.
• Familiarity with CUPED, regression adjustment, causal inference, heterogeneous treatment effects, quasi-experimental methods, or incrementality measurement.
• Experience with Databricks SQL, Databricks notebooks, Delta Lake, Databricks Genie, or similar AI-enabled analytics platforms.

Culture & Benefits

• Hybrid work with at least four days per week in the office.
• Medical, dental, and vision insurance.
• 401(k), paid leave, and tuition reimbursement.
• Additional employee discounts and perks.

Hiring process

• External candidates may be required to attend an in-person interview at an hirify.global location before a hiring decision.