Manager, Programmatic Activation (Adtech)
ΠΡΡΡ & Π‘ΠΎΠΏΡΠΎΠ²ΠΎΠ΄
ΠΠ»Ρ ΠΌΡΡΡΠ° Ρ ΡΡΠΎΠΉ Π²Π°ΠΊΠ°Π½ΡΠΈΠ΅ΠΉ Π½ΡΠΆΠ΅Π½ Plus
ΠΠΏΠΈΡΠ°Π½ΠΈΠ΅ Π²Π°ΠΊΠ°Π½ΡΠΈΠΈ
TL;DR
Manager, Programmatic Activation (Adtech): Managing the full lifecycle of programmatic campaigns for a portfolio of clients with an accent on service excellence and team supervision. Focus on optimizing DSP/SSP performance, driving testing strategies, and providing strategic technical recommendations.
Location: London, UK (Hybrid). Requires individuals to have the right to work in the UK.
Company
is an AI-driven media operating unit that leverages data and intelligence to deliver creative personalisation at scale for leading global brands.
What you will do
- Oversee the full lifecycle of campaign management for a portfolio of clients, serving as the final approval point for all launches.
- Develop and drive testing strategies and provide technical recommendations to achieve campaign goals.
- Collaborate with Solutions Planning to meet agency KPIs and provide strategic responses to client briefs.
- Serve as the primary activation contact for Solutions Development and communicate insights to commercial teams.
- Troubleshoot technical issues, acting as a key point of escalation for campaign management and billing.
- Ensure financial accuracy and oversee the reporting process across the assigned campaign portfolio.
Requirements
- Proven experience in Advertising Operations, Programmatic Trading, or Campaign Management.
- Familiarity with multiple DSPs (The Trade Desk, DV360, ADSP, Perion) and exposure to SSPs.
- Deep understanding of ad targeting, DSP/SSP optimisation, and industry-relevant metrics.
- Strong analytical skills and proficiency in Excel.
- Excellent communication skills for both technical and non-technical audiences.
- Must have the legal right to work in the United Kingdom.
Culture & Benefits
- Hybrid work model with teams in the office approximately four days a week.
- Competitive medical, vision, and dental insurance.
- Group retirement plans and significant paid time off.
- Access to global WPP networks for professional growth and learning.
- Employee mental health awareness days and preferential partner discounts.
ΠΡΠ΄ΡΡΠ΅ ΠΎΡΡΠΎΡΠΎΠΆΠ½Ρ: Π΅ΡΠ»ΠΈ ΡΠ°Π±ΠΎΡΠΎΠ΄Π°ΡΠ΅Π»Ρ ΠΏΡΠΎΡΠΈΡ Π²ΠΎΠΉΡΠΈ Π² ΠΈΡ ΡΠΈΡΡΠ΅ΠΌΡ, ΠΈΡΠΏΠΎΠ»ΡΠ·ΡΡ iCloud/Google, ΠΏΡΠΈΡΠ»Π°ΡΡ ΠΊΠΎΠ΄/ΠΏΠ°ΡΠΎΠ»Ρ, Π·Π°ΠΏΡΡΡΠΈΡΡ ΠΊΠΎΠ΄/ΠΠ, Π½Π΅ Π΄Π΅Π»Π°ΠΉΡΠ΅ ΡΡΠΎΠ³ΠΎ - ΡΡΠΎ ΠΌΠΎΡΠ΅Π½Π½ΠΈΠΊΠΈ. ΠΠ±ΡΠ·Π°ΡΠ΅Π»ΡΠ½ΠΎ ΠΆΠΌΠΈΡΠ΅ "ΠΠΎΠΆΠ°Π»ΠΎΠ²Π°ΡΡΡΡ" ΠΈΠ»ΠΈ ΠΏΠΈΡΠΈΡΠ΅ Π² ΠΏΠΎΠ΄Π΄Π΅ΡΠΆΠΊΡ. ΠΠΎΠ΄ΡΠΎΠ±Π½Π΅Π΅ Π² Π³Π°ΠΉΠ΄Π΅ β