ASO Specialist (Bilingual)

TL;DR

ASO Specialist (Bilingual): Driving organic app growth and visibility across global markets with an accent on keyword research, conversion rate optimization, and A/B testing. Focus on leveraging AI-powered tools to optimize store listings, analyzing performance metrics, and aligning ASO strategies with paid user acquisition campaigns.

Location: Remote or Hybrid (Mexico, Argentina, Costa Rica, Colombia, Brazil)

Company

hirify.global is a global communications and payment services leader listed on the NYSE, operating in over 20 countries with a focus on supporting in-house entrepreneurship.

What you will do

• Develop and implement comprehensive ASO strategies to increase app visibility and downloads.
• Conduct keyword research and optimize metadata in English, Spanish, and French.
• Optimize visual assets including screenshots, videos, and feature graphics to maximize conversion rates.
• Monitor and analyze performance metrics such as rankings, CTR, and retention.
• Collaborate with product and marketing teams to align ASO with paid campaigns and custom store listings.
• Leverage AI tools to enhance content production and creative optimization processes.

Requirements

• 2 years of experience in ASO optimization.
• Advanced (C1) proficiency in English and Spanish.
• Proven expertise with Apple App Store and Google Play search algorithms.
• Proficiency with ASO tools like ASODesk, SplitMetrics, or Apptweak.
• Experience with MMPs and store analytics platforms.
• Proven track record of successful ASO campaigns.

Nice to have

• Prior experience working in an agency environment.

Culture & Benefits

• Remote work opportunity with B2B employment terms.
• Access to high-quality hardware and professional growth resources.
• Budget for professional training, seminars, and conferences.
• Company-supported English language classes.
• Referral program for team growth.