Marketing Manager (Japan)

TL;DR

Marketing Manager (Japan): Driving local growth across B2C and B2B channels for a global luxury watch marketplace with an accent on localization, CRM operations, and partner lifecycle management. Focus on building scalable marketing processes from the ground up, executing local campaigns, and optimizing performance to increase brand awareness and user engagement in the Japanese market.

Location: Must be based in Japan with valid work authorization

Company

hirify.global is the world’s leading online marketplace for luxury watches, connecting millions of enthusiasts and sellers globally.

What you will do

• Drive B2C demand and improve LTV through paid media, CRM, and locally relevant campaigns.
• Manage the full B2B partner lifecycle, including acquisition, activation, and retention.
• Act as a bridge between global and local teams to ensure effective marketing execution.
• Build and standardize scalable marketing processes from initial setup to operational maturity.
• Collaborate with cross-functional teams including Data, Legal, Product, and Account Management.
• Manage local vendors, agencies, and media outlets to deliver marketing initiatives.

Requirements

• 5+ years of marketing experience, including B2C paid marketing and B2B growth.
• 5+ years of hands-on localization experience with a focus on quality.
• Native-level Japanese and Business-level English proficiency.
• Valid work authorization in Japan is mandatory.
• Strong data-driven mindset with the ability to make decisions based on insights.
• Proven ability to work autonomously and build processes from 0 to 1.

Nice to have

• Experience in luxury, watches, or marketplace business models.
• Familiarity with tools such as Braze, GA4, Looker, Asana, and Jira.
• Experience in event planning and on-site execution.
• Vendor management experience including SLA oversight.

Culture & Benefits

• Opportunity to work in a highly autonomous role with significant ownership.
• Collaborative environment working with diverse global teams.
• Focus on professional growth within a leading global platform.
• Impactful work directly influencing the growth of a key market.