Senior Social Strategist (Marketing)

TL;DR

Senior Social Strategist (Marketing): Ideating and delivering comprehensive social strategies for leading brands with an accent on audience behavior and platform-specific engagement. Focus on developing strategic POVs, leveraging cultural insights, and guiding brands through bold social execution.

Location: Hybrid (London, UK). Teams are in the office an average of four days a week

Company

hirify.global is a leading creative company part of WPP that combines brand experience, customer experience, and commerce to drive growth for global blue-chip clients.

What you will do

• Lead the development and execution of social brand, content, and campaign strategies for a major client portfolio.
• Collaborate with cross-functional teams including strategy, planning, data, and creative to integrate social into broader plans.
• Guide senior clients through strategic recommendations, challenging assumptions to ensure optimal outcomes.
• Identify and leverage cultural and social insights to inform strategic recommendations and maintain brand relevance.
• Monitor and share knowledge on platform updates and competitor trends across channels like TikTok and LinkedIn.
• Act as a brand guardian, ensuring consistent brand voice and identity across all social touchpoints.

Requirements

• Proven track record of developing and implementing successful social strategies for large brands.
• Must be based in or able to work from the London office (Hybrid).
• Strong understanding of diverse social platforms and emerging technologies.
• Ability to translate complex social data and insights into actionable strategic recommendations.
• Excellent storytelling and presentation skills for senior-level stakeholders.
• Professional experience in a social strategy role within an advertising/marketing agency or client team.

Nice to have

• Experience working with high-value brands.
• Experience within a specific sector related to the client's industry.
• A university degree.

Culture & Benefits

• Flexible hybrid-working schedule.
• Comprehensive health coverage including BUPA and Permanent Health Insurance.
• Generous annual leave and pension allowances.
• Well-being Programme and Employee Assistance Support.
• Family-friendly policies and WPP discounts.
• Clear long-term career development plan with access to online learning platforms.