Senior Social Insights Manager

TL;DR

Senior Social Insights Manager: Transforming social-first performance and audience data into actionable insights that drive smarter strategy and business outcomes with an accent on measurement, reporting frameworks, and insight-led recommendations. Focus on building dashboards, monitoring always-on social activity, and presenting clear performance narratives to clients and internal stakeholders.

Location: Hybrid (working from home / Sea Containers office, London, SE1)

Company

hirify.global (part of WPP) is a creative company combining brand experience, customer experience, and commerce to drive growth.

What you will do

• Collate, analyze, and process high volumes of social-first performance and audience data.
• Monitor, measure, and report on campaign performance and always-on social activity.
• Distill complex data into clear insights, strategic recommendations, and actionable next steps.
• Create performance narratives that translate results into meaningful business impact.
• Build and maintain social dashboards for real-time performance visibility.
• Develop client-specific reporting frameworks and measurement approaches across brands and markets, and present findings to clients and stakeholders.

Requirements

• Significant experience in social listening, social intelligence, and digital analytics, using insights to shape strategy and drive impact.
• Strong knowledge of social intelligence and analytics platforms for listening, audience research, trend identification, and measurement.
• Deep understanding of social media metrics, reporting methodologies, and platform analytics tools.
• Experience building dashboards and reporting frameworks for efficient performance tracking.
• Strong storytelling and communication skills, with confidence presenting findings to clients and senior stakeholders.
• Excellent organizational and time management skills to manage multiple priorities.

Nice to have

• Experience analyzing insights across multiple regions and global markets.
• Hands-on experience with social intelligence/analytics tools such as Brandwatch, Talkwalker, Sprinklr, Pulsar, GWI, or NetBase.
• Exposure to paid social performance and how organic and paid channels work together.
• Understanding of emerging technologies and AI tools for social measurement and reporting.

Culture & Benefits

• Flexible hybrid-working schedule with an average of four office days per week.
• Generous annual leave allowance and pension allowances.
• Life Assurance, Permanent Health Insurance, and BUPA.
• Well-being Programme, Employee Assistance Support, and enhanced family-friendly policies.
• Cycle to Work Scheme, Eye Care and Glasses Vouchers, and Season Ticket Loans.
• Long-term career development plan and access to learning and development activities.

Hiring process

• Interviews with the hiring team, including discussion of flexibility or accommodations if needed.
• Assessment of experience in social insights, measurement, and client-facing storytelling.