Senior Content Strategist

TL;DR

Senior Content Strategist (Content Strategy): Lead and own content strategy for a clean energy client’s digital ecosystem, defining brand messaging and building website-first content models. Focus on translating complex clean energy topics into compelling narratives, aligning recommendations with client goals, and partnering with account, creative, and editorial teams to execute the strategy.

Location: New York, NY, United States

Salary: $85–$95 per hour

Company

hirify.global (part of WPP) is a creative agency combining brand experience, customer experience, and commerce.

What you will do

• Create and own overarching content strategy for the client’s clean energy initiatives, focused on the digital ecosystem.
• Define core messages, strategic pillars, and narrative structure for effective audience communication.
• Develop website-first content models mapping key messages to content types and formats (articles, data visualizations, interactive tools, video).
• Partner directly with the client to understand goals, present recommendations, and maintain alignment throughout the project.
• Collaborate with SJR account, creative, and editorial teams to ensure flawless strategy execution.

Requirements

• Significant experience in a strategic content role with a portfolio demonstrating successful content strategy and messaging.
• Deep industry expertise with direct experience in utilities, clean energy, renewables, or related sustainability-focused sectors.
• Proven ability to develop website-first content strategies and tangible content models.
• Excellent communication and presentation skills to clearly and persuasively articulate complex ideas.
• Self-starter who can manage time and deliverables in a remote, project-based setting.

Nice to have

• Background as an environmental reporter.

Culture & Benefits

• Hybrid approach with teams in the office an average of four days a week.
• Collaborative and supportive culture focused on teamwork, creativity, and innovation.
• Opportunity to contribute to a high-profile, socially relevant project for a major brand.
• Temporary, project-based engagement (approx. 20 hours per week) through end of year 2026.

Hiring process

• Interview process with the hiring team; discuss any accommodations or flexibility needs during interviews.
• Application submission routes information to hirify.global for consideration.