Senior Associate Director, Planning (Retail)

TL;DR

Senior Associate Director, Planning (Retail): Leading media planning strategy for a major retail account with an accent on brand and performance integration. Focus on driving transformational growth, managing high-profile client relationships, and mentoring a dedicated planning team.

Location: Must be based in the UK with the right to work in this location. The role follows a hybrid work model with office attendance required approximately four days a week.

Company

hirify.global is an AI-driven media operating unit within WPP, focused on delivering creative personalization at scale through data, partnerships, and the WPP Open platform.

What you will do

• Lead media planning strategy and execution for a high-profile retail account.
• Collaborate with digital and strategy teams to deliver whole-brained planning solutions.
• Manage key client relationships and partner agency collaborations.
• Drive actionable insights from research to inform brand and outcome-based planning.
• Oversee financial processes, reporting, and team performance.
• Develop and mentor junior team members to ensure high-quality output.

Requirements

• Must have the right to work in the UK.
• Extensive experience in end-to-end media planning across brand and performance channels.
• Strong background in digital-first planning approaches.
• Proven ability to lead teams and develop talent.
• Excellent client-servicing skills with experience managing senior stakeholders.
• Ability to balance creative and analytical planning methodologies.

Culture & Benefits

• Access to leading talent and the broader WPP global network.
• Commitment to professional growth, development, and internal mobility.
• Inclusive environment with active employee resource groups.
• Comprehensive benefits including medical, dental, vision, and retirement plans.
• Regular in-office events, team celebrations, and mental health awareness days.