Performance Marketing Director

Location: USA (remote) / Global, Lisbon or London (hybrid). Applicants must be legally authorized to work in the United States or Canada. This role is not eligible for employer sponsorship.

Salary: $130,000 USD per year, depending on location, experience, and qualifications. Additional compensation may include bonuses, commissions, or equity.

Company

hirify.global provides end-to-end software solutions for professionals in the kitchen and bath, furniture, window, glass and door, and flooring industries.

What you will do

• Own global paid media strategy and execution across LinkedIn, Meta, Google, and Bing to generate qualified demand and pipeline.
• Lead the Paid Digital, ABM, Qualification Intelligence, and Growth Marketing teams across SMB, Mid-Market, and Enterprise segments.
• Use 6sense for intent-based targeting, account scoring, dynamic audience segmentation, and conversational email programs.
• Set performance standards for CPL, CPA, MQL volume, pipeline contribution, ROAS, attribution, incrementality, and spend efficiency.
• Partner with Marketing Operations, BI, Data Engineering, Sales, Revenue Operations, Finance, and eCommerce on reporting, forecasting, and commercial transformation.
• Build a culture of structured experimentation, developing scalable playbooks and managing agency, platform, and vendor relationships.

Requirements

• 8+ years of experience in B2B performance marketing, including significant senior or director-level experience with global paid and ABM programs.
• Proven ability to drive leads and pipeline across high-volume SMB acquisition and complex Mid-Market and Enterprise motions.
• Hands-on expertise with LinkedIn, Meta, Google Ads, and Bing Ads, supported by measurable results.
• Experience with ABM platforms, including intent-based targeting, conversational email, and account scoring; 6sense experience is strongly preferred.
• Strong analytical skills covering executive dashboards, campaign performance, attribution modelling, budget allocation, and predictive insights.
• Legal authorization to work in the United States or Canada is required; employer sponsorship is not available.

Nice to have

• Experience with 6sense.
• Experience operating in a globally distributed environment undergoing transformation and growth.

Culture & Benefits

• Flexible and autonomous work supported by distributed colleagues and leaders.
• Culture based on ownership, openness, trust, respect, curiosity, and continuous learning.
• Commitment to diversity, inclusion, and equal opportunity.
• Potential eligibility for bonuses, commissions, equity, and a comprehensive benefits package.