Global Integrated Campaigns Manager

TL;DR

Global Integrated Campaigns Manager (B2B Demand Generation/ABM): Define and evolve integrated global campaign strategy to deliver measurable pipeline and revenue impact with an accent on end-to-end, multi-channel execution across the buyer journey. Focus on scalable campaign frameworks, ABM programs (1:few and 1:many), and data-driven optimization using Martech tools to maximize lead-to-revenue outcomes.

Location: Remote - US

Salary: $119,200 - $125,000 USD

Company

hirify.global delivers secure access essentials to help individuals and organizations manage and protect access to AI, applications, and credentials.

What you will do

• Own end-to-end integrated global campaign execution, connecting Field, Partner, Product Marketing, Sales, and Customer Experience to drive growth across regions.
• Deliver quarterly global campaign plans covering strategy, messaging, segmentation, channel mix, budget, enablement, and performance KPIs.
• Establish best practices and scalable models for integrated, multi-channel demand programs.
• Design and execute full-funnel multichannel programs and scalable ABM campaigns across 1:few and 1:many motions.
• Use a data-driven approach to optimize campaigns and make strategic tradeoffs across channels, audiences, and investments.
• Partner with Marketing Ops, Sales Ops, and Analytics to advance attribution, lead scoring, dashboards, and measurement standards.

Requirements

• Proven experience building integrated, multi-channel B2B demand generation and ABM campaigns with clear ownership of strategy, execution, and performance measurement.
• Track record of measurable pipeline impact and revenue growth through global or regional campaigns.
• Proficiency with Martech tools (e.g., Marketo, Salesforce, 6sense) and strong data literacy for attribution, lead scoring, reporting, and optimization.
• Deep understanding of buyer journeys, lifecycle stages, and buying groups applied to pipeline generation and deal acceleration.
• Ability to operate independently, define new approaches, and translate complex marketing strategy into actionable plans.
• Strong ability to influence cross-functional stakeholders and align teams around shared business goals.

Nice to have

• Experience in B2B SaaS, ideally in cybersecurity or IT-focused markets.
• Familiarity with BI and data enrichment tools (e.g., Tableau, ZoomInfo).
• Strong writing and content development skills for campaign and enablement assets.

Culture & Benefits

• Remote-first culture with remote work stipend to support home office needs.
• Flexible Paid Time Off, including Quarterly Self-Care Days and Volunteer Days.
• Comprehensive health coverage (including dependents) and parental leave.
• Home office setup support and hirify.global Families free account for up to 5 members.
• Continuous learning opportunities, including an annual learning stipend.
• Employee Assistance Program for well-being support and peer-to-peer recognition via Motivosity.

Hiring process

• Application review followed by interviews to evaluate campaign strategy, execution, and cross-functional collaboration.
• Discussion of experience with Martech, attribution/measurement, and ABM/demand generation outcomes.