Senior Marketing Manager (Healthcare)

TL;DR

Senior Marketing Manager (Healthcare): Leading marketing initiatives and brand growth for a remote care management platform with an accent on multi-channel campaigns, lead generation, and GTM strategies. Focus on optimizing performance metrics, coordinating with sales and product teams, and expanding brand reach in the healthcare SaaS market.

Location: Remote (USA), East Coast residents preferred

Company

hirify.global is a provider of scalable remote care management technology designed to improve patient engagement and operational efficiency for healthcare practices.

What you will do

• Develop and execute comprehensive marketing strategies to drive brand presence and growth.
• Plan and manage multi-channel campaigns and oversee content creation to maintain a consistent brand voice.
• Analyze performance metrics using digital tools to optimize marketing efforts and ensure ROI.
• Collaborate with sales teams to align marketing initiatives with lead generation goals.
• Work with product teams on go-to-market (GTM) strategies for new offerings.
• Manage marketing budgets and identify opportunities to expand brand reach.

Requirements

• Bachelor’s degree in Marketing, Business, or a related field (Master’s preferred).
• 5+ years of experience in marketing, with at least 2 years in a managerial role.
• Strong expertise in digital marketing tools and analytics platforms (e.g., Google Analytics, HubSpot).
• Must be based in the USA (East Coast preference).
• Excellent communication and project management skills.
• Ability to navigate ambiguity in a fast-paced, results-driven environment.

Nice to have

• Familiarity with healthcare or SaaS industries.

Culture & Benefits

• Competitive USD salary.
• Flexible vacation and PTO policies.
• Fully remote work opportunities.
• Training, mentorship, and coaching from leadership.

Hiring process

• Application review and short-listing of top profiles.
• Screening call to discuss qualifications and fit.